Another Think Coming for That One Nobody Who Cares

Who cares? Maybe nobody…. But, I, most often, do! This is my problem.

There must be dozens, if not hundreds, of expressions that are misspoken, misinterpreted, misused on a daily basis by the multitudes who post on Social Media. From its to it’s and your to you’re, to could of and should of and the ever popular, “I could care less…” – it’s like, you know what I mean.25-Common-Phrases-Everyone-Thinks-Are-Correct-export

I’m reminded of the Q&A joke, where the question is:
“Which is a greater problem today, ignorance or apathy?”
And the answer is:
“I don’t know and I don’t care.”

There are so many wonderful resources today, kindhearted souls, who aspire to help you understand the value of your “social media strategy” and your “engagement” or “conversion rate” – all things designed to drive more business to your door, or at least more traffic to your site. It’s heart warming, really. This outpouring of compassion thinly veils the inevitable sales pitch, or ultimately leads to the idea that you must want this kind of stuff daily in your inbox; it is available via links on Facebook and Twitter. I’m the consumer, your prospect, lost, when you don’t get it quite right.

OK, I’ve lost my way, here.
I was driving at this one point, then, “SQUIRREL!”
Oh, wait, here we go….

I was just starting to enjoy an article posted by one of my favorite sources, when I came upon the expression, “you’ve got another thing coming.” Having a keen (not so fond) memory of the first time I had heard this, I’m pretty sure it was, “you’ve got another THINK coming.”

YES, yes, it IS such a small detail. But, it is one of many. This is how it goes, I suppose. You start down the slippery slope of carelessness, then progress to apathy, which turns into a kind of defensive ignorance (where ignorance is a technique you use to be allow you to keep reading, no matter how difficult you find it to dismiss the myriad errors you find in online reading material.)

If you’ve come this far, thank you. Please do “let me have it,” if you’ve found errors and omissions in my writing, I would love to have that feedback. I promise swift corrections. If you would like to simply commiserate with me, I’ll take that, too.