Twitter Moments

Here’s a short and sweet – Twitter tweet – on how to create a moment on Twitter.

JetPack Sharing

Let’s see how this goes. I’ve used ITTT for sharing, let’s see how JetPack does it.

This post should show up on Fb, Tw, and Google+ – have a look.

How Mousehelp at Rouzell Does SEO

Image source: http://www.azquotes.com/quote/1364409

Where does one begin with applying SEO techniques? Is SEO a noun, a verb, a person? I’ve heard the term used in so many ways!

What it is is an acronym, which stands for Search Engine Optimization (SEO). Even that expansion does little to enhance one’s understanding. We are NOT optimizing search engines. We optimize the content on your site so the search engines can understand the value of your web pages and provide links to same for people searching for the topic of your pages. Does that help? You tell me.

OK, enough on that. Let’s move on. How I do SEO is quite simple. I look for key words and phrases (and images) on your pages, then build links to other pages based on those words and phrases. For example, if your site is all about, let’s say, pet care, you might have pages on training, grooming, feeding, or perhaps even pet-sitting or boarding pets. There are five potential targets for new links, and if you have a page that discusses each of those topics, links to those pages would be created for those words and phrases on the home page.

OK, new example: See the phrase above that says, “SEO is quite simple?” I’ve highlighted that phrase and I’ve linked it to another post on this site. When search engines send their spiders to crawl the web, they will find that link and add it to their list of pages that discuss that topic. If I do this same thing in enough places, eventually, my content should rise in the ranking on the Search Engine Results Pages (SERPs). Yes, I just did the same thing for SERPs. By the way, that “spiders” link above takes you to my original experiment on ranking mousehelp at the top of the SERPs.

Maybe you are wondering about how we factor Social Media into all of this? Well, this post is just one example. Now, I’ll go share a link to this post on Facebook (in two places), then it goes to Twitter and then…. This is a subject for another post, another day, perhaps.

Five Favorite Google Chrome Extensions

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Let’s just look at them, left to right, shall we? My Chrome browser has over 40 of these added to it, so I’m just going to discuss those I use most often. You can get extensions that do all kinds of cool things – a couple I haven’t covered here include the ability to record a webinar and another that allows you to capture all images from a website. Handy stuff to have available at the push of a button, would you agree?

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Print Friendly & PDF

That first one is Print Friendly & PDF. I use that to remove the noise from articles where I just want the text. It allows you to download a PDF file that satisfies a minimalist approach. As the name implies, it can also save you some ink or toner and page count on your printer.

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ColorZilla

ColorZilla

Next is ColorZilla and that little eyedropper allows you to take a sample of a color from any webpage. It copies the hex code to your clipboard, so you can use it to color whatever it is you are working on, like backgrounds, fonts, etc. It’s extremely useful when you are trying to match color schemes to colors in images.

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MightText

MightyText – click the image to see the web page. If you are like me, you may struggle a bit to get exactly the text you want into your little smartphone SMS window. With MightText, I’m using my PC to send text, images, website links, whatever…. It is, as the name suggests, one mighty little plugin!

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HubSpot Sales email tracking

The best feature of this plugin from HubSpot is the instant notification you get when someone opens your email message. Now you know they are probably available and you can follow up with a phone call. Of course, some email platforms allow you to turn on notification, but there’s no guarantee you’ll receive that message. So far, this little tool has been very helpful by allowing me to track email messages sent to clients.

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Grammarly

That little green circle with the arrow in it is Grammarly and I’m using the free version. It pops up a message as soon as you misspell anything. This is very handy for me, as I like to think I’m as clear as possible with every word of every sentence. It also checks your punctuation and syntax, so if I add a comma or don’t finish a question with a question mark, it questions the intent of my content!

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Back to the home page.

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More Websites by Mousehelp at Rouzell

wildapricotAlmost all of my sites are on WordPress.
I probably have dozens that I’ve created and/or maintain on WP.
I suppose I should create a full list for your perusal….

This is my latest creation – http://dev.brianrouley.com/
This one has shouts out to a couple of business partners, Greg Kain and Noah Yaghoubian.

Also, I have a penchant for trying out other site builders.
So, I have sites on SquareSpace – http://www.rouleywrites.com/
Weebly – http://mousehelp.weebly.com/
Wix – http://rouzell.wix.com/home-shows-rouzell
WildApricot – http://rei39.wildapricot.org/
And, I manage a site using a very old version of GoDaddy’s Website builder – http://lincolnclubcv.com/
My original site, Rouzell.com is built with plain old HTML and CSS.
So, you can see I’ve been around a while and I can work with almost any platform.

Recently, I stumbled upon this: https://www.phpfox.com/

It’s pretty cool!

Wouldn’t It Be Nice

SM stuffIf you had a simple, “add my social media sites” button you could use whenever some new website asks you for these details, would it save you some time?

I’m working on it!

 

Because, I Write. That’s Why.

headshot04192015[1]Answering my own question about why I speak so passionately about blogging…. Last night, I was privileged to be part of an engaging conversation about things related to social media and I launched into an impassioned explanation of how blogging connects your personality to your business. This was one of those times when I wished I had had the opportunity to capture my words, so I could more easily put them into a blog post!

Now, I’ll have to ponder further how to put into words and pictures the idea of “know you, like you, trust you….” and how to achieve that through writing a blog and posting on social media.

For something a bit more personal, check out my other blog.
“Because I write, I am.”

Find Your Voice


Think of your blog as a history preservation project! Imagine your grandchildren wanting to know more about what grandma or grandpa was doing or thinking all those years ago, when the Internet was young. Without even trying, you’ll be providing a useful online legacy for future generations to enjoy!

If my daughter’s boys ever stumble upon rouleywrites.com – they will have the opportunity to read about the movies I’ve seen, the music I like, the opinions I’ve shared, and the interests I’ve shown, through the posts I’ve written there. 

On That Subject Line…

This is one of my favorite expressions from Toastmasters – one of their many taglines, mottoes, whatever you call them – it simply speaks to me!
The same is sometimes said about writing, or writers. As in, “With this new novel, he has really found his voice!”
Here’s hoping you’ll find yours. If any part of this newsletter resonates with you, I’d be pleased to receive your comments, feedback, helpful advice, etc.
Send an email: mousehelp@rouzell.com

History Preservation Project

This image is one of my favorites, purchased many years ago, to aid in promoting a cause. Click the image for details on this story. Here are the basics: I’m planning to create a website we can all use to capture and catalog the stories our elders have to tell. Following the theme of this newsletter, it further illustrates the point made in paragraph one. The challenge is getting younger (read, tech-savvy) people on board, perhaps those seeking a career in journalism, to do the writing. Where we live, in Coachella Valley, there is likely an unlimited source of older people with stories to tell. Now, all we have to do is connect the young writers with the story-tellers, scan a few photos, and sell subscriptions to the site to support the whole thing. We are done!

For more information, click here.
If you’ve been to mousehelp.org, or Palm Desert SEO, you may know I’ve been working diligently to be the local SEO expert in Palm Desert. This work is paying off now, as my quest to rise to the top of Google’s search results, has achieved just that result! You may have to scroll past the paid advertising, as I use purely organic SEO techniques to ensure my place on page one of Google’s Search Results!

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Is “Free” Really Worth It?

Screenshot_DNP_on_SmartPhoneThis weekend, I’m going to craft an email message to send to my desert networking professionals. With that message, I am going to offer some of my time, “for free” – not that I have free time…. What I would like to do is interview anyone who is interested and write an article that I will post on my blog. This article (if I do it right) will have plenty of opportunities for links back to the affected business website.

I’m not clear on the benefit to me for providing this service, but I’m hoping to understand that at some point. Clearly, the original goal here is to see if anyone will actually accept this offer of free service. Perhaps something that is offered at no cost is also perceived to be of no value.

I’ll keep you posted on the results of this experiment. You will, of course, have to come back to my blog, my Facebook page, or follow me on Twitter, or any of the other places I’ll post about this, to keep up with progress. Maybe that is one of the few benefits I will receive by doing this here.

Five Minutes of Writing for DNP

DNP brochure cover

I’ve started the stopwatch and will stop typing at five minutes, so I can add a couple of images to this post. Then, I’ll use HootSuite to push this post out to two Facebook pages, Twitter and Google+, along with another WordPress site I maintain for reasons I’ll explain to the group.

The point of this exercise is to dispel the notion that Social Media takes “too much time!” Sure, you can spend hours scrolling through every post on Facebook, or perusing every Tweet on Twitter. That is up to you, however, as to how you behave as a consumer of Social Media offerings. What is important here is to show that in less than ten minutes, I can produce one post and have it show up in five more places on the web.

What do you think that does for visibility and SEO? OK, my stopwatch is at 4:54 now….

Time’s up! Pencils down.

So, now that I’ve pasted the text and added an image, we are at eight minutes….
From here, we go out to HootSuite to select the SM networks and ship it!

OK, it took about 15 minutes to go from typing the title of this post, to the finished product being posted via HootSuite.
Images added after the fact:

Dashboard HootSuite my social networks