Friendly SEO Strategy

MouseHelpSEO_Banner

On the cost of SEO

​Hi, Steve – that’s a great question and I hope you find an easy answer. As an SEO service provider, I’ve worked on finding the same answer for many years. Just do a search for mousehelp, or mouse help and you’ll see I’m making progress…. Search, “Palm Desert SEO Expert” and you’ll find better search engine results pages (SERPS) for the work I’ve done.

My questions to you: Are you going to do the work yourself, or are you looking for someone you can pay to provide these services? The answer to what is affordable comes down to return on your investment – of either time or money. If every new client represents $1000 in income for your business and you get one new client for every $100 you invest in SEO services, does that match your idea of “any affordable way?”

You can do this yourself. You simply have to regularly post good content with links back to your website. By good content, I mean relevant to the people who search.

Example: If I were to write an article on basket weaving and link it to my site about SEO, that would be considered irrelevant and pointless by the algorithms Google runs. Trust me, they are good at weeding out junk.

Better example: You write an article detailing the many benefits of acupuncture, with links back to your website for further reading, and post it on your blog, post it on Facebook, Twitter, LinkedIn and the multitude of other social media sites, and if you get enough interest, Google will take notice and give you the “SEO juice” you seek.

Best example (for me): I’m going to use my answer here, along with your original question, to create an article for my blog – http://rouzell.net – and post it with links back to http://mousehelp.org and http://palmdesertseo.com/​ – then post on Fb and Tw, just as I’ve told you to do.

Thanks, very much, for inspiring me to write this response. Motivation for writing is just what I need to feed the spiders, so I get my own “SEO juice.” 

http://www.mousehelp.org/2013/05/05/feed-the-spide…

Embed a Facebook Post

Let’s say that you’ve just posted something on Facebook and you want to preserve it for posterity on another website or blog. Here’s what I’m doing here.

After I posted something on my profile page (a.k.a., my personal Facebook page), I shared it, with a couple of complementary links, on my Facebook fan page (a.k.a., my business Facebook page), so my fans could see what I’ve been up to on a Saturday afternoon. Are you with me so far?

Then, on my Facebook fan page, I click the little drop-down menu arrow at the top right of the post. click embed postFrom that menu, I click Embed Post. (You may have to choose “More Options,” to get to “Embed Post.”) Facebook shows the code you need to copy, which links to your post from a web page, Tweet, or wherever it was you were going with this.

Now that I have the code, all I have to do to put it on this copy this textpage, is paste it into a frame and we should be good to go!

Filed under, yes, we did know this:
https://en.wikipedia.org/wiki/Fibonacci_number
https://en.wikipedia.org/wiki/Fibonacci

Posted by Rouzell Enterprises, Inc. on Saturday, July 11, 2015

 

Thanks, again, Kim!

virus[1]

Image from Kim’s website, click for the original article.

Will full attribution to “America’s Digital Goddess”
– I say, “Thank you, so much!” Kim Komando has been at this a lot longer than I have…

After you read the referenced article (on KimKomando.com), you may find a deeper appreciation for the tech guys and gals who can actually work through all of the steps suggested by her advice!

My advice differs, quite a bit, actually. There are several tools we use to restore your computer to working order. If you want to spend a couple of days learning about malware and what it takes to remove it, I suggest: Bleeping Computer or Malwarebytes websites. The punchline is; right there on the home page of Bleeping Computer:

There are 1018 Virus Removal Guides.

But seriously, folks… If you should find yourself at Kim’s last step (of the 3 simple steps…), where the only solution is to wipe your drive clean and re-install your operating system, I really wish you had called me sooner! Also, if you are not backing up your data, we really need to talk.

3. WHEN ALL ELSE FAILS
When a virus won’t go away, or has damaged your computer software past the point of repair, there’s only one solution left. You have to wipe the hard drive and reinstall your operating system.

My next post should be about your second computer. What?
Did you just say you don’t have one? NO-OH-OH! Cringe, heavy sigh.

At Mousehelp, we provide compassionate care for people with computers.
Yes, you can simply search for Palm Desert Computer Repair.
Need help with your online presence? We do SEO, websites and blogs, too!

Whatever you do, DON’T click!

This advice is directly from Kim Komando – in this article. <- This link is safe!

Here’s the first line from page 2… Listen to Kim

The easiest way to protect yourself is to simply not click the link.

See where it says; “Listen to Kim”? Well, listen to me, too! I’m telling you; do not update or install any player from a popup or any link provided on a website. If you need to update Adobe products, figure out how to get on Adobe’s website and find the thing you need for yourself. You’ll probably save time and money, and avoid frustration.
Or, you can call me and I’ll help you do these things.

If you’ve already clicked the link and now have malware on your computer, call me. Mousehelp at Rouzell dot com – I’ll be there as soon as I can.

Demonstrating SEO Juice

How many Social Media sites do you use? How many of those have links back to your main business website.

Shark Tank

This morning, at my DNP meeting, my commercial included a bit about what I saw yesterday, on Sharks. shark-chars-no-gradients[1]Two women reported having sold around two million dollars worth of product without spending any money on marketing. They used Facebook, blogging and Pinterest, and that’s all! There may be no better testimonial for Social Networking.
For expert advice on how to leverage your online content and Social Media presence to improve your business, contact me. cropped-MouseHelp-BC-Front-1-e1414100729709[1]Mousehelp at Rouzell will help you get the attention you need to drive Internet marketing and ultimately, improve your sales volume.

Screenshots – How To

Screenshot_DNP_on_SmartPhone

Screenshot_DNP_on_Android

This article began with a bit of research on the Meetup.com website. If you don’t know or care what Meetup is, please skip to the bottom of paragraph three, where the benefit begins!

One member of DNP (Desert Networking Professionals) suggested a potential improvement to the way people RSVP for meetings. She said she would like to RSVP for all upcoming meetings, without having to go through the three-click process for each date. I’ll write more on that in another article.

While I do plan to find a way to suggest this change to the good people at Meetup, the subject of this article came about as I was poking around on their “Help” pages. One, in particular, answers a common question, one I’ve answered many times for my clients:
“How do I take a screenshot?”

They should make a few changes on that page. So, now, I have another reason to write to: support@meetup.com – good for me.
Perhaps they’ll hire me as their content editor.

  • For Windows users, it makes better sense to do a window capture (using Alt-PrtScn), rather than their suggested screen capture. After all, they only need to see what’s in the window and not your entire screen…
  • I don’t have a Mac or an iPad in front of me, so I cannot test those instructions. However, I can say their suggestion of command-shift-3 will capture the entire screen.
  • Mac method 1: Since you probably only need the active window: I suggest Command-Shift-4, which produces cross-hairs for a rectangle capture.
  • Mac method 2: Press Command-Shift-4, press the Space bar, move the camera pointer over the window to highlight it, and then click.
  • And, being an Android user, I decided to try those instructions…

Using their method; (they say, “While you’re holding down the Power button, press the Volume Down button”), does nothing but start the Device options and it turns down the volume on my phone! I prefer to do these things one at a time, thank you.

A search for the Android answer yields these instructions (that do work) from Digital Trends:

Pressing the Power and Home buttons at the same time will grab an image of the screen. This can be awkward to get right, so it’s important to remember to press both buttons at the same time, and hold them until the shutter sound is heard. (You need to hold the Power button slightly before pressing the Home button, then hold them both down.)

Read more: http://www.digitaltrends.com/mobile/how-to-take-a-screenshot-on-galaxy-s3-note-2-android/#ixzz3J9XHf1sl

The bottom line – don’t believe everything you read. Even support people who are trying to be helpful sometimes get it wrong.
Check with mousehelp at rouzell dot com, or check out our YouTube channel. If you have questions, send email, call for an appointment, or search for Mousehelp!

 

Your Sig File Says So Much

signature
You’ve read the title to this blog post and now you are thinking:

  • My sig file is perfect – it says just what it should say about me.

  • My sig file is just fine – it says all my company will let me say.

  • My sig file is OK – it has all of the info I think you need.

  • Sig file? We don’t need no stinkin’ sig files!

  • Sig file? What the heck are you smoking?

  • Sig file? I should have a sig file?

OK, let me spell it out for you. “Sig file” is an old, old term, from way back when we used a separate file for this purpose. Today, it’s just called a signature – simple stuff, right? If you want to know how to create a signature for your email, click this link to my YouTube channel, where you’ll find videos demonstrating this feature on a few email platforms.

This article is in response to a message I received from my Jean’s Growth Gems Memo email subscription. In her message, she laments the fact that a colleague she hadn’t spoken to for some time did not include his phone number at the end of his message. Don’t let this happen to your email recipients!

Do you like being contacted by others? Do you make it easy or hard for people to get in touch with you? For example, do you have a signature line on your emails that provides your name, phone number, email, etc., or do you just have your name? It seems obvious, but a lot of people do not have their contact information on their emails. I wanted to connect with a colleague that I haven’t spoken to in over 6 months. I couldn’t find his phone number. I went to his email and you know what there was…his name. No way to reach him by phone. How I wished that he had included his phone number in his email signature line.
– Jean Oursler of http://www.thebusinessgrowthco.com/

Your sig file, or your “Signature,” as it’s called in Gmail and elsewhere these days, is whatever you’ve decided to include at the end of your email messages. This is often a personal choice, or it may be something that is mandated and tightly controlled by your company’s policies. If you do have the luxury of a choice about this valuable bit of information, I have some suggestions for you.

  • First suggestion: Don’t go without one!
  • Second suggestion: Provide, at a minimum, your name and phone number. We already have your email address, although, it would be nice if you put it here for easy copy and paste access.
  • Third: If you have a website and like the idea that someone might land on your site, by all means, include a URL. If you want to get fancy about this and add an image or a hyper-linked image, oh, please, please do! Fancy is better.
  • Fourth: If you choose to provide no information in your signature block, I may still call, but it will be after cursing a bit about having to go look up your contact information (if I have it.)

Here are some signature samples:

One is from my Outlook email client, one from my Google email, and one from one of my business associates:

I’ve left this at full size, so you can really see what it says.
Since I’m the webmaster for ACT I and for DNP, they are prominently featured in my email messages, in the sig file.MySigFile625

Here’s how it looks in Gmail:

MySigFileGoogle

And, here is one from Dominique Fruchtman, of Desert Cow Computers. She uses a cool tool to provide the presentation of the framing and the button links in her signature file. To learn more about this, you can go to myesig.com for more information,
or contact Dom directly, for her help.

DomSigFile625

Image Is Everything

imageiseverythingThat line was spoken by Andre Agassi in a Canon camera commercial more than 25 years ago, now! Don’t believe me? Check it.

That was before he faltered, before he married Brooke, and before he developed a beer belly, then got back into shape, then found Steffi Graff, and wow, what a life!

“What’s the point?” you may ask. OK, go ahead, ask.

The point is this. The images you add to your blog posts, newsletters, or to the pages of your website, can make or break your message. Look here, or look away!

The image should illustrate the point made. Click the image in this post and you can watch the commercial from 1990. That’s not my point, but you get the picture. (All puns intended.)

If it gets attention, then my job is done.

Left-Handed Computing

258d9149c7e40766295f79f922a9ad95[1]

Image from Left Handers Day – http://www.lefthandersday.com/

There must be at least dozens, and perhaps hundreds of things nobody ever told you about using a computer. The evidence of this can be easily found by watching someone use a computer almost exclusively with a mouse in the right hand. How much more productive could you be if you incorporated all of the power of your left hand into your computer operations repertoire?

The answer might be; “more than twice as productive.” This is one of those situations where it only takes a few examples to show that adding keyboard shortcuts (most of which are in the left hand) to the power of the mouse more than doubles your ability to get results from your computer. If your left hand had been laying there dormant on the keyboard while your right hand was busy “mousing around”, it’s time to get both sides of your brain in action and make your computer more useful!

Consider the mouse to be the ultimate cursor positioning and selection tool. Think of the keyboard as the best source of copy, cut and paste commands. If you’ve ever had to pull text from one document into another, you know where I am going with this example.

Here’s the drill. After positioning your windows in a way that allow you to see both windows, you are ready to begin. Use your mouse to select the text you plan to pull into the other window, then, use your left hand to do the copy command (that’s Ctrl-C in windows, Command-C on a Mac). Now, use your mouse to position the cursor at the insertion point of the other window and use your left hand to execute the paste command (that’s Ctrl -V in windows, Command-V on a Mac). Do this just a few times and pretty soon, you’ll be thinking of many ways you can combine your keyboard and mouse to get things done in the most efficient manner.

Somebody will ask; “Why isn’t it Ctrl-P to paste?” It’s because Ctrl-V is right next to the C and X in the scheme of things, and Ctrl-P is the print command. Also, you may have noticed that you simply substitute Command for Ctrl, if you are using a Mac.

A few more keyboard commands you can use for file management include; ctrl-n for a new document, ctrl-o to open a document, and ctrl-w to close a window (or document). There are dozens of new keyboard shortcuts in Windows 7, if you have the good fortune to be running that OS on a PC. Of the many things nobody ever told you about how to run a computer, the Windows key (since Windows95), holds many of those secrets.

You can search the words “Windows Keyboard Shortcuts” on the internet and you’ll find links to a number of pages that will clearly explain these things. Microsoft’s web page on this subject is very clear, well laid out and easy to follow.

One last secret before we go – you can find all of the keyboard shortcuts you want to learn and use by paying careful attention to the menu selections you routinely click. For many of the commands in those menus, just to the right, you’ll see the keyboard combinations you can use to get the same thing done. That’s one way anyone can add to the skill set necessary to become a more proficient computer user.